The website is very useful and takes very little time (as in 5 minutes per year) to manage. Granted, our website is not superb, but it works. It automates certain functions which alleviates management burden elsewhere. Here is what is most useful:
- all home listings are posted there (as well as to Zillow, Rent.com, and others)
- we have a map of the parks so we can direct prospects to the correct meeting location
- we have an account login so tenants can pay their rent online, which automatically goes to their ledger, thus alleviating bookkeeping burden
- tenants can post maintenance requests online rather than calling the office.
While it seems that some of the above may take time to manage, it does not. All of these services are provided by our management software and are automatically integrated to the website. The website took about 3 hours to build from a template on a website as a service company.
You can create a separate website per property, but we just have one for the whole management company.