Your last comment bring up the question of are you providing a product the market wants at a price they can afford or are you giving them what you think they should want.
I walk into the trap of the latter and my partner every so often has to sit me down and have “The talk”. This is a business catering to a certain market segment. High end or low end. Family or over fifty. Working class or seasonal. If you are straying out of your segment unintentionally you can run into sinking money into areas the market segment won’t reward or even care about.
Being the hands on side of our operation I see “good enough” work that never was good at all and end up doing more rehab than was required to turn around a unit. It is one thing if it adds 10% to do a better job it another thing if it costs 200%. I think the term I am trying to describe is the law of diminishing returns.
At our park I would replace a broken/ leaking water heater with a 50 gallon electric or 40 gallon gas unit. Fix the rotten flooring, replace and galvanized piping with PEX A piping, replace old values with new ball values, heat tape and foam pipe insulate as needed. This is what we provide to our blue collar work class park. Clean, safe, mechanically sound homes at price a $10-$15 per hour wage can afford.
Ok I’ll get off my soapbox now. I hope I wasn’t too preachy.