For those of you who have successfully found parks from running direct mailing campaigns - how many letters/postcards did you have to send out to find a viable candidate property? I realize that a lot will depend on the content, list address quality, etc, but I’m just trying to gauge the right order of magnitude of volume I should be sending out (currently planning on sending out a piece to about 1,500 owners) in order to find a handful of candidate parks. Right now I’m flying blind and have no idea what to expect in terms of response rates so any insight would be appreciated.
I sent out 150 mailings for small parks in my area. These are mostly moms and pops. I got about 10% response rate and purchased one park from that mailing. I think my response rate was high because it was a local man writing to local moms and pops. I’m sure it will vary.
From Frank’s bootcamp. However, that list is older and is missing a lot of information so I’ve been populating/updating addresses through county property record searches.